This post has been published.

Are you running a Marketing Team with a hefty Editorial Calendar for executing your Content Marketing? Maybe you're coming from a regular calendar or a Trello board, and your team has grown in terms of size and tasks. If this is the case, then you're probably looking for a more organized way to plan out your marketing activities.

Building your Statement of Work is the foundation for the rest of your project. It's also the sales proposal, or at least it should be, since it will take each milestone and requirement into account when estimating the number of hours and a price.

Scope creep, one of the real challenges when managing a project. Often it hits you with a sneak attack, and before you know if it, your project is off-track and off-budget. In some cases, scope creep of one project threatens to throw your other projects off as well by reserving your precious resources. There are ways to avoid scope creep altogether, but you need to start right from the beginning.

Creating a well-defined Statement of Work in collaboration with your client is of utmost importance. It's not only the formal agreement between both parties; it's the roadmap, timeline, scope, and budget. It's essentially everything related to the project, i.e., the starting point of the foundation. Thus, it should be no surprise that a well-defined Statement of Work is crucial to run a great project. Delivering a product that your client will be satisfied with, and a project that is profitable and satisfactory for your business.

When initiating a project - the Statement of Work (SOW) is the foundation. Essentially, it defines what work is going to be completed and handed over from you to your client. It's a sales proposal, it's a formal agreement, and it's a roadmap. The SOW should ensure that important details are not left unseen and that what is planned is what is built and delivered. Basically, it aligns you, your team, the project, your client, with the final product.

Statement of Work (SOW) is probably the most important document throughout the lifetime of a project. SOW defines so much of the project, including the mission, the scope, basic requirements, a thorough outline of tasks to be completed, start and end dates, critical resources needed, milestones and timeline, terms, and most importantly, a signature from both parties. 

Statement of Work (SOW) is the most foundational part of a project. It's the result of the planning process happening in conjunction with your stakeholders, incl. your team and the client. It's the formal agreement on initiation of the project. It's the sales proposal for your client, and it's all of the main tasks and milestones necessary to build the end product. The SOW is essentially paving the way for you and your team to plan and work on the rest of the project.

Are you using Slack for your internal communication? Why not connect it directly with your project management solution too? With the Forecast and Slack integration, you can do exactly that.

There’s a lot of noise today on the web. Any scroll through a social media platform will be enough for you to see that there’s a lot of companies trying to capture your attention online. With so many businesses thinking of new ways to reach their audience, how can you make sure your marketing stands out?